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Week Four

Analyzing: Colleges Face Investigations Over Whether Their Use of Social Media Follows Accessibility Regulations

The first thing I try to consider when evaluating is the headline: Colleges Face Investigations Over Whether Their Use of Social Media Follows Accessibility Regulations. While it will catch the attention of many in higher ed simply due to the current climate, it is not overstated, it simply states a fact. There is no fear-mongering, and it isn’t misleading.  It gives a good idea of what the article is about without being “click-baity.”

The next thing I usually try to investigate when looking at news article is the source. This article comes from EdSurge which is a trusted news source in the education world. The byline is a link to Rebecca Koenig’s bio page which showcases her qualifications, accomplishments, and awards along with a listing of dozens of articles she has written, all of which builds extra credibility.

The article itself references many well-respected higher ed and accessibility organizations, including WebAIM , WCAG 2.1 Guidelines, and the Section 508 website page about social media accessibility. It also relies heavily on quotes from Cyndi Rowland the executive director of WebAIM.  Rowland is a definite subject matter expert, she literally oversees the writing and development of the standards which are enforced by the law.  Everything which veers into opinion in the article comes from quotes from Rowland. However, adding in quotes from another expert or an opposing opinion might have rounded out the article a little more.

The article provides four links to articles about court cases relating to higher ed websites and social media use and these all come from credible sites such as InsideHigherEd, the National Federation of the Blind and the United States Department of Education. There are also eleven links that detail compliance initiatives by various colleges and social media networks.

I think I would give this article an A- if I were grading it. The article has many positive qualities. The source and the author are very credible, as well as the subject quoted.  The author referenced the most high profile court cases about web and social media accessibility in higher ed that we are all keeping our eyes on now. There are many quality articles and publications referenced in the article. There are many links that help the reader to verify the information and to research on their own. I think what is missing from this article are differing opinions.  Koenig could have spoken to an administrator at an institution that has been flagged for not meeting regulations or one that is working to meet regulations to see the other side of the story.  Colleges aren’t actively trying to make their social media inaccessible and for the most part, colleges are aware of the reasons they need to comply with the law.  The disconnect comes from training, time constraints and budget issues – not apathy or complete ignorance.  Getting information from the other side would help to show the difficulties colleges are facing when it comes to all kinds of accessibility initiatives and regulations and maybe help to find a solution to bridge the gap so that colleges can work to become more accessible in every aspect.

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